The global optical brightening agents (OBA) market revenue is expected to expand at a moderate CAGR over the forecast period. Increasing demand for OBA from various applications such as paper, textile, cosmetics, detergent, etc., is a key factor expected to drive growth of the global market over the forecast period.

The global optical brightening agents (OBA) market report has been segmented on the basis of chemical, application, end-use, and region. On the basis of chemical, the target market is segmented into cinnnnamic acid, coumarin, dicarboxylic acid, diphenyl pyrazoline, stilbene, and others (triazoles, benzoxazolines, and biphenyl stilbenes). On the basis of application, the target market is segmented into paper, detergents and soaps, fabrics, synthetics and plastics, and others (lacquers, ultraviolet tracer, and pigmented lacquers). The paper application segment is expected to register significant share in terms of revenue over the forecast period, owing to increasing demand for OBA in paper industry.  On the basis of end-use, the target market is segmented into consumer product, security and safety, textiles and apparel, and packaging.

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Based on the region the target market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in Europe is estimated to account for highest share over the forecast period, owing to increasing adoption of optical brightening agents in various cosmetics products in various countries in this region. In addition, rising working women population, especially in Germany, France and UK is another factor expected to support growth of the target market in Europe. The market in Asia Pacific is expected to register significant share in terms of revenue over the forecast period, owing to growing textile industry in developing countries such as India and China in this region.

Key players operating in the global optical brightening agents (OBA) market include Deepak Nitrite Limited, BASF SE, Akzo Nobel N.V., Eastman Chemical Company, Huntsman International LLC., Archroma Management LLC., Aron Universal Ltd., Clariant AG, Mayzo, Inc., and RPM International Inc.

 

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