Hair color is a cosmetic product used to change color of hair. Commonly hair color is used to cover gray hair. Currently, changing hair color is regarded as a fashionable trend.
Increasing popularity and changing lifestyle are major factors driving growth of the global hair color market. However, excessive use of chemicals in hair colors is expected to hamper growth of the target market in the near future. Development of different types or natural, organic, and non-chemical colors with nutritional components can create new opportunities for players in the global market.
The global hair color market report has been segmented on the basis of product type, composition, use, gender, and region. On the basis of product type, the market is segmented into powder hair color and hair dye and crème form. On the basis of composition, the market is segmented into organic and natural and chemical. Chemical segment currently dominates the global market, owing to availably of large range of colors and at low cost. Natural and organic segment is expected to witness growth in terms of revenue in the near future, owing to increasing preference towards organic products.
On the basis of use, the market is segmented into permanent hair color, semi-permanent hair color, temporary hair color, hair highlights, and bleach. On the basis of gender, the market is segmented into male, female and unisex. Female segment dominates the global market and is expected to maintain its position, owing to increasing fashion awareness and popularity of hair coloring products among women.
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Based on the region the target market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in North America is expected to dominate the global market in terms of revenue over the forecast period, owing to presence of key market players in this region. The market in Asia Pacific is expected to witness significant growth in terms of revenue, owing to increasing popularity of hair color among young population in the region.
Key players operating in the global hair color market include L’Oréal S.A., Revlon, Inc., Avon Products, Inc., Conair Corporation, Aroma AD, The Estée Lauder Companies Inc., Godrej Consumer Products Limited, Hoyu Co., Ltd., Coty Inc., and The Procter & Gamble Company.