Freezing of conventional bakery products such as cakes, pastries, pies, croissants, etc. in order to preserve food from the time it is prepaid to the time it is consumed are frozen bakery products. These products do not require any preservatives, since freezing below -9.5°C inhibits the growth of microorganisms. Carboxy methyl cellulose (CMC) is usually used as a stabilizer in bakery products as it does not adulterate the quality of food and also improves the volume, yield and texture of bakery products.
The food service sector has developed significantly and has diversified its product portfolio to include ready-to-bake and ready-to-thaw frozen baked goods. Demand for such convenient foods has been increasing from rapidly emerging cafes, restaurants, in-store bakeries, and coffee shops that typically procure frozen baked goods and thaw or bake them to provide instant delicacies. Increasing demand for convenient food products and drive for greater taste, safety, and consistency are the major factors driving the global frozen bakery products market.
Moreover, development of retail channels, increased safety, taste consistency, and convenience for consumers is one of the key factor driving growth of the global frozen bakery products market. However, factors such as preference of certain niche consumers segment towards conventional, freshly baked products, and volatility in prices of raw materials is expected to hamper growth of the global frozen bakery products market to a certain extent.
The global frozen bakery products market is segmented on the basis of type, distribution channel, technology, and region. On the basis of type, the global market is segmented into breads, pizza crusts, cakes & pastries, and others. On basis of distribution channel, the market is segmented into artisan bakers, retail, and catering & industrial. On the basis of technology, the market is segmented into raw material, ready-to-bake, ready baked & frozen.
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On the basis of region, the global market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in Asia Pacific accounts for highest share and is expected to witness highest growth over the forecast period in the global market. This is owing to countries in the region having a potential consumer base with high preference for ready-to-cook and more convenient food options.
Key players in the global market are Grupo Bimbo S.A.B. De C.V., General Mills Inc., Aryzta AG, Europastry, S.A., Conagra Brands, Inc., Associated British Foods PLC, Kellogg Company, Lantmannen Unibake International, Vandemoortele NV, and Premier Foods PLC.