Epoxy primer is effective at increasing the bond of acrylic, polyurethane, butyl, and epoxy topcoats to a variety of surfaces. It will also help to solidify chalky surfaces. Epoxy primer is safe to use, has very little odor, and is easy to clean up.

Rising demand for epoxy primer owing to increasing various end-use applications in automobile and construction sectors is a factor expected to propel growth of the global epoxy primer market over the forecast period.

However, fluctuating raw material prices is a major factor expected to hamper growth of the global epoxy primer market over the forecast period.

The global epoxy primer market has been segmented on basis of substrate, technology, application, and region. On the basis of substrate, the target market is segmented into metal, concrete and masonry, and fiberglass. On the basis of technology global epoxy primer market is segmented into solvent-borne and waterborne. On the basis of application global epoxy primer market is segmented into building and construction, automotive, marine, machinery and equipment. Building and construction segment dominates the global market in terms of revenue and is expected to maintain its dominance over the forecast period, owing to rising demand for epoxy primer in concrete and masonry surfaces for flooring applications.

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Based upon region global epoxy primer market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East Africa. The market in Asia Pacific is estimated to be highest share in terms of revenue, owing to rising demand for high-performance epoxy primers from construction sector, in the region. The markets in North America is expected to register significant growth in terms of revenue, owing to rising demand for epoxy primer from various end-use industries, in the region over the forecast period. The markets in Europe is expected to register significant growth in terms of revenue, owing to rising demand for epoxy primer from automotive sector, in the region over the forecast period.

Key players operating in the global epoxy primer market include The Sherwin-Williams Company, PPG Industries Inc., AkzoNobel N.V., BASF SE, Axalta Coating Systems LLC, Kansai Paint Co. Ltd., Nippon Paint Co. Ltd., Tikkurila Oyj, and RPM International Inc.

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