Baby diapers are type of clothing made with absorbent material, designed to absorb urine and solid waste of infants. They are designed to provide dryness, safety, comfort, convenience, and mobility to babies. Major factor driving growth of the global baby diapers market is increasing awareness regarding concerns of infant health and hygiene. Availability of various types of baby diapers in affordable prices is making consumer more inclined towards its usage.
The global baby diapers market has been segmented on the basis of product type, distribution channel, and region. On the basis of product type, the market is segmented into training nappies, biodegradable diapers, swim pants, cloth diapers, and disposable diapers. Disposable diapers segment dominates the global market and expected to maintain its position in the near future. Revenue of biodegradable diaper is expected to witness lucrative growth over the forecast period, due to its eco-friendly nature and high quality. Cloth segment is sub-segmented into flat, fitted, pre-fold, all in one, and others. Disposable segment is sub-segmented into ultra-absorbent, regular, super absorbent, and bio-degradable. On the basis of distribution channel, the market is segmented into supermarkets and hypermarkets, retail stores and department stores, specialty stores, and online stores.
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Based on the region the target market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in North America dominates the global market in terms of revenue, owing to availability of various types of diapers and high standard of living. Asia Pacific market is expected to witness lucrative growth in terms of revenue over the forecast period, owing to increasing population and rising working women population. In addition, increasing per capita income, coupled with growing retail, as well as e-commerce sector are anticipated to fuel growth of the global baby diapers market in this region.
Key players operating in the global baby diapers market include The Procter & Gamble Company, Hengan International Group Company Limited, Kimberly-Clark Corporation, Unicharm Corporation, Kao Corporation, Drylock Technologies NV, First Quality Enterprises, Inc., Cotton Babies, Inc., The Honest Company, Inc., and The Hain Celestial Group, Inc.