The tea market is growing, with flavours, ingredients and functionalities tempting to the health conscious consumer. The major factors driving growth of the global black tea extracts market are rising concerns of consumers to health issues. Black tea comes with various health ingredients and provides various health benefits. In addition, it is widely applied in the cosmetics and food additives market.
The global black tea extracts market report has been segmented on the basis of form, product, application, and region.
On the basis of form, the global black tea extracts market is segmented into powder, liquid and encapsulated. The powder segment is expected to dominate the market as the black tea extracts is usually available in various flavours in the powdered form for application in the production of beverages. Moreover, the powdered form offers convenience of ease of usage and storage, which has increased its demand.
On the basis of product, the global black tea extracts market is segmented into hot water soluble and cold water soluble. The use of Hot water soluble product in the Asian and European markets is expected to drive the market in the coming future.
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On the basis of application, the global black tea extracts market is segmented into functional food, beverages, cosmetics and beauty supplements. The cosmetics industry is expected to register highest growth over the forecast period owing to the inclusion of organic ingredients due to increased awareness among the population regarding the effects of synthetic compounds.
On the basis of region, the global black tea extracts market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa. Asia Pacific is expected to be a key market for black tea extracts owing to the larger production and consumption trend observed in the region.
The key players in the global black tea extract market include Harney and Sons, Tetley Tea, Teavana, Fortnum & Mason, Mark T. Wendell Tea Company, Adagio Teas, Rishi Tea, Barry’s Tea, TeaVivre and Twinings.